Mad Catz has announced the Strike 3 professional gaming keyboard for Windows PC gamers.
The new keyboard offers a membrane keybed, which Mad Catz say will provide the feeling of mechanical keys without the clatter.
The Strike 3 will also offer full RGB backlighting, so you can pick from the palette of 16 million colours to get the exact hue you crave.
There are 12 macro keys and three modes of operation, which means you have a total of 36 programmable key options. There is also a removable wrist rest.
"The Strike 3 demonstrates our commitment to providing gamers with a product range that meets their budgets and exceeds their expectations," said Darren Richardson, president and CEO of Mad Catz Interactive.
The keyboard will be available in three colours - black, white and red - and is expected to ship in autumn 2013. No word on pricing just yet.