YouTube co-founder Chad Hurley announces new 'MixBit' video platform

YouTube co-founder Chad Hurley has released a teaser for his latest video venture, dubbed MixBit.

Referring to YouTube's April Fools' day prank, Hurley tweeted: "Since YouTube is ending, we're launching a new video site... Welcome to MixBit!"

MixBit was first announced by Hurley at South by Southwest, though he didn't dive into the specifics of what the service would offer. "I wish South by Southwest was a month later because I could unveil the new product," he said in early March, according to AdWeek.

Even with the unveiling of the domain and teaser, Hurley is still unwilling to talk about the core of MixBit. He has revealed only that it plans to be "a platform better suited for collaboration". He added that it wouldn't compete directly with YouTube. 

Given Hurley's comments at South by Southwest, the project sounds fairly close to launching. 

Hurley, Steve Chen and Jawed Karim sold YouTube in 2006 to Google for $1.65 billion. Hurley held the role of CEO at the company until 2010, until he stepped down to become an advisor and presumably work on MixBit.

Hurley's video/social expertise makes us excited for what MixBit could be. We'll keep a close watch.



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