After successful usage during the Olympics and Paralympics, the City of London Corporation has extended its deal with The Cloud in order to provide completely free Wi-Fi in the financial centre of the capital - London's "Square Mile".
And the service will get better too. Where previously users could log on for only 15 minutes at a time before having to pay, from today free access is unlimited, allowing smartphone, tablet and laptop owners in the zone to download as much as they like and for as long as they like.
As part of the service, users will continue to have free access to The Cloud portal, which provides content from Sky News and Sky Sports News (as The Cloud is, of course, owned by Sky). There will also be live Transport for London travel updates. You can't look at grot, however, as there's an adult content filter.
"The Square Mile is home to 10,000 residents, 400,000 workers, and five million visitors a year," said Mark Boleat, policy chairman at the City of London Corporation. "As the world’s leading global financial and business centre, the City of London has one of the biggest concentrations of smartphones in the UK so having the best communications infrastructure in place to access vital information on the move is of critical importance,"
"This partnership between the City of London Corporation and The Cloud will ensure that the Square Mile keeps pace with growing demand in a rapidly evolving technological landscape."
Eventually, what with Virgin Media, EE and Vodafone customers getting free Wi-Fi on London's Tube in 2013, The Cloud currently connecting London's overground rail network, and cab trials now taking place, you won't even need 4G connectivity in the capital.
Pic: (cc) Stewart Morris