New FIFA 13 video starring Joe Hart, Alex Oxlade-Chamberlain and Messi (obviously)

The Premier League season has kicked off and we’re only weeks away from the arrival of FIFA 13, so it’s the perfect time for EA Sports to release its latest advert for the next installment of its football gaming franchise.

The usual suspects make an appearance, with the likes of Barcelona’s Lionel Messi and Real Madrid’s Karim Benzema popping up with cameos, but there’s also a debut from Arsenal and England youngster Alex Oxlade-Chamberlain.

The teenage winger takes centre stage as gamers geekily put in bids for him. Though the fact the winning bid appears to be just £315,000 is somewhat unrealistic.

There’s another equally baffling cameo from England goalkeeper Joe Hart who plays the role of kit man, while Harry Redknapp wanders around in the background, presumably looking for his next managerial role.

FIFA 13 is set to arrive in the UK on the Xbox, PlayStation, PS Vita and PC on 28 September, though you can pre-order the game now.

Will you be buying FIFA 13? Let us know in the comments below...