RIM and TomTom chum up for BlackBerry apps
BlackBerry maker RIM and satnav firm TomTom have partnered in order to bring real-time traffic services to the phone company's own range of applications. BlackBerry Traffic will now be powered by TomTom HD Traffic, while the BlackBerry Maps and BlackBerry Locate apps will also benefit from the deal.
HD Traffic works out the best and fastest routes to a given destination, taking into account live congestion reports and accident information. Its integration into BlackBerry-branded software allows the phone manufacturer to stay one step ahead of Google, which is believed to be working on a live traffic service of its own.
Third-party developers will also be able to access the map and traffic information to integrated into their own BlackBerry apps.
"We're thrilled to work with TomTom to leverage their industry-leading traffic and travel content for BlackBerry Traffic and BlackBerry Maps, and to enable access to those capabilities for BlackBerry developers as well," said Martyn Mallick, vice-president, Global Alliances and Business Development at Research In Motion.