Sony CEO: Blu-ray, HD DVD battle is at "stalemate"

Wishes he could go back in time and unite the two formats...

Sony CEO: Blu-ray, HD DVD battle is at

9 November 2007 9:15 GMT / By Amy-Mae Elliott

Howard Stringer, the head of Sony Corp. in the States has said that Blu-ray is in a "stalemate" with the rival HD DVD format. "It's a difficult fight", said Stringer, speaking at a press event in New York.

Toshiba has made headlines in the States recently by selling off its entry-level HD DVD players for less than $200, unsurprisingly, seeing a massive sales spike.

"We were trying to win on the merits, which we were doing for a while, until Paramount changed sides", Stringer said, referring to the big news from this summer when Paramount and DreamWorks went HD DVD-only.

AP reports that Stringer apparently got a little wistful, saying that he believed there was an opportunity of uniting the two camps under one format before he became CEO, and he wishes he could travel back in time to make that happen.

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