Motorola certainly isn't pulling any punches with its CES 2011 teaser video.
Lining up the most famous slates in history, it places the iPad and the Samsung Galaxy Tab alongside significant tablets such as the Rosetta Stone and the Ten Commandments.
But, it describes Apple's effort as "like a giant iPhone" and Sammy's effort as "Android OS, but Android OS for a phone". Ouch.
It then shows a covered up Motorola tablet (presumably the one that Andy Rubin showed off recently) along with a hovering bee - a reference to Honeycomb or perhaps the "sting" in "Stingray".
All will be revealed at CES 2011 where Pocket-lint will be getting up close and personal with all of the Motorola goodies.