TweetDeck could be forced to change name
TweetDeck, the popular Twitter app, could be forced to change its name following new guidelines over the use of the word Twitter and Tweet by the micro-blogging site that we've all come to know and love.
In a post titled "New Twitter, new look" Twitter outlines details of the company's new logo (it looks the same), buttons, widgets, and most importantly for third party applications: "Guidelines for Use of the Twitter Trademark".
While the initial post is all of two paragraphs, the Guidelines are considerably more comprehensive covering everything from what you need to know if you are writing a book about Twitter to how you can go about promoting your account.
And that's where TweetDeck's woes come in, for in the part that discusses "Naming your Application or Product, Applying for a Domain", Twitter says that company's can't use the word "Tweet in the name of your application if used with any other platform".
Users of TweetDeck will know that they can use the desktop, iPhone, iPad, Android application to update Twitter, Facebook, MySpace, LinkedIn, Google Buzz and Foursquare.
It means that TweetDeck is currently breaking those guidelines now set out by Twitter.
Based on the new guidelines, TweetDeck would either have to drop support for other platforms beyond Twitter or change its name - unless it's about to become an exception to the rule.