The world's first Windows Phone 7 handsets have gone on sale in New Zealand, care of Vodafone.
"Hey there, here is a pic from the 1st person in the world to buy a WP7 phone. The launch was in NZ", said Microsoft man Bradley Borrows on Twitter.
The HTC 7 Trophy was sold in Auckland to Jourdan Templeton, who has already claimed the prize for sending out the first tweet from a Windows Phone 7 handset officially sold at retail.
The NZ event kicks off a series of global launches around the world of the new operating system from Microsoft.