Mini has created an electric scooter called the MINI E Scooter for London design week, that uses the iPhone as the key.
The new concept scooter is powered by an electric motor and of course has an iPod dock for your phone once you've started it.
"While staying true to the features and aesthetics of the 1960s car, the design brief for the MINI E Scooter concept was to create a modern, 2-wheel vehicle suitable for built up, urban areas", says Mini.
The result is three individual scooter designs, all electrically powered and adapted to allow drivers to use a smart phone as the ignition key.
A snap-in adaptor for a Smartphone allows the driver to use their mobile device as a route finder, music player or as a phone via a wireless Bluetooth interface from the Mini "cockpit".
As soon as the rider docks his mobile phone and switches it on, the vehicle is ready to go claims Mini.
"A navigation app enables drivers to know where other MINI E Scooter E Concept drivers are on the map, similar to social networking systems, to encourage interaction between the MINI E Scooter community. Technology currently in development will mean headlights on the scooters automatically open when they meet on the road".
But rather than petrol, the MINI Scooter E Concept is driven by a built-in rear wheel electric motor which is powered by a compact lithium-ion battery.
The battery can be plugged into any standard AC power outlet. A display screen clearly indicates to the driver the amount of battery life available and the MINI Scooter E Concept can be charged via a retractable lead in the rear of the Scooter.