PC maker Elonex are the latest company to confirm they will be launching multiple ebooks and tablets at IFA 2010, when the show starts on Thursday.
In an invite to Pocket-lint detailing their new announcement and inviting us to the company's show stand, Elonex confirms that it will be launching both colour and E Ink ebook models at IFA.
The announcement comes hot on the heels of virtually every other manufacturer who will also be launching ebook readers and tablets at the German tech fair.
Annoyingly the IFA lady (that's the one in the red in the picture) has her hand in the way of the key details, but we can make out that the E Ink ebBook will sport a 6-inch screen.
There is also a promise of a "World's First", but we aren't sure what exactly.
Perhaps hoping to sell the device into company's like Barnes and Noble in the US and Waterstones in the UK, the other bullet points reference a "White label content website" and "White label publishing portal" with the promise of a "% of future revenue/sales".
Pocket-lint will be at IFA all week bringing you the latest news as it happens.
We will keep you posted.
Check out our IFA 2010 coverage.