Hardware (5192)

Sony reveals another Japanese teaser campaign

"It will be born soon"

1 October 2007 8:46 GMT / By Amy-Mae Elliott

Perhaps buoyed by the success of their secretive "Rolly" marketing that eventually revealed an MP3 playing robotic speaker, Sony has launched another teaser campaign.

All we know at this stage is that the mysterious device is called the "Drive" and looks like a black box with something on an metal extending neck.

Speculation has put the new product, to be launched in Japan (and this is purely from the image on the site and the product's name) as an all-in-one PC, a GPS device, a hard drive or even a Bluetooth speakerphone.

We'll keep our ears to the ground, our eyes peeled, get our thinking caps on and let you know more soon...

Full tags

Hardware, Sony, Rumours, GPS, Phones, Car And GPS