Halo 3 was biggest entertainment launch in history
"On track to become the number one gaming title of all time"
27 September 2007 10:47 GMT / By Amy-Mae Elliott
Microsoft has announced that "Halo 3" has officially become the biggest entertainment launch in history, garnering an estimated $170 million in sales in the United States alone in the first 24 hours.
The Xbox 360 title beat previous records set by blockbuster theatrical releases like "Spider-Man 3" and novels such as "Harry Potter and the Deathly Hallows".
More than 1.7 million copies of "Halo 3" were preordered in the US before a single store opened its doors at midnight, on September 25, making this the fasting pre-selling game in history, surpassing the previous record-setting pre-sales of "Halo 2".
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