Toshiba's latest ad for its Laptop division is hoping to baffle you enough that you can't but help talk about it.
Called "Space chair" the new ad will be shown on Monday 16 November in the UK.
To drum up some excitement, ToshibaUK is asking twitterers to guess how high the chair went in filming for a chance to win a new laptop.
Confused? Watch the video and you certainly will be.