Casio has announced that its Exilim camera line will be the official cameras of the Big East Men's Basketball Tournament, starting 10 March in New York.
The Big East conference sees America's best student athletes coming together to compete in various sporting events, of which basketball is one.
"We are thrilled that Casio has come on board as the Official Cameras of the Big East Championship Tournament", said Michael Tranghese, Big East Conference Commissioner.
"As Casio officially joins our group of tournament sponsors, we look forward to a highly successful tournament and partnership with the cutting-edge company".
Casio is pushing its high-speed line through the sponsorship, with cameras like the EX-F1 and EX-FH20 which shoot up to 60fps and up to 1200fps in video.
These are joined by the newest additions to its high speed line, the EX-FC100 and EX-FS10. These are both capable of 30fps and record video up to 1000fps.
For more information on the Big East tournament or Casio's Exilim cameras, head over to their websites.