Navteq: "The phone will not replace the sat-nav"

Comments

• "The phone will not replace the satnav" - this is true now - but the way development is going with phones, when we in a few years have the same processing power as we currently have in our pc's - What then? + do we only want a great satnav in our cars? I have satnav in my car and GPS in phone? Which one am I using the most? The not so very great GPS solution in my phone. Why? Because it is handy when I need it. To have a device that only works in one circumstance is old school, we what services that works on anything everywhere. So Navteq, stop living in the 90’s and start working Nokia on phone implementation before Apple eats your cake. I get the feeling that the Tomtom add on for Iphone is just the beginning. On the next generation of Iphone, who knows… Posted by misund007, United Kingdom
• It would be interesting to see how kids growing up with satnav on their phones react to this statement - their first navigation experience would be on a phone where mine was on a Garmin III. Would they one day go out and buy a PND or would their cars come standard with low cost satnav integrated just like we have a car radio today. If my car is sold with an affordable satnav with free map updates while its under warrentee I would go for it. I would hate to have to pay for map licenses for my car as well as my phone and this is where I think the PND will fall away, or become a specialist gadget for hiking, loading custom maps etc - but that becomes a hobby and would not be main stream. Posted by Groenie, South Africa
• Both 'sides' are wrong and both sides are right. Of course sat nav will become ubiquitous on the display device that most people have access to most of the time (which, right now, would be the 'mobile phone'), and this will likely be the interface most use to access the service. But equally, as prices fall (eg with oled), or alternative technology matures (eg head up display) display devices will increasingly be embedded into new vehicles as they are designed. So it isn't an "either or" situation. Posted by Michael, UK
• I can imagine in my car, having a (touch) display system that interfaces with my phone in much the same way as bluetooth audio already does. In fact, the technology already exists, its just a question of somebody going out and implementing it.
  
  I think that with the understanding that everybody will carry a (smart) phone, the need for having any kind of navigation system permanently embedded in a car will disappear entirely. It also offers a much more familiar interface to the user -- whatever car they are in, whether it has an integrated display or not, they will always be faced with the same interface -- the one that they have chosen.
  
  I also see similarities between the old-style "carphone" that was permanently installed into a person's car having been replaced with a portable device and these satnav devices... just think.. it was only the wealthy with luxury cars that had a phone permanently built into their cars and that feature vanished in favor of portable phones. Now satnav is permanently embedded into luxury cars and that too will ultimately vanish in favor of a portable device. Posted by Somebody, Afganistan