Under Armour

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2015 Under Armour compression gear put to the test

2015 Under Armour compression gear put to the test

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We’re only 6 minutes in to our training session and already we want to stop. We can’t take it any more, but we plough on for another 3 minutes, before resting for a further three. And then the pain starts again. Why? We’ve agreed to test Under Armour’s... >>

HTC Grip: GPS sports tracker is the first child of the Under Armour and HTC union

HTC Grip: GPS sports tracker is the first child of the Under Armour and HTC union

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Under Armour and HTC announced a partnership in January promising new hardware. The HTC Grip is the first device to appear from that paring. It sees HTC able to apply its industrial design expertise to Under Armour's sporting prowess, resulting in a... >>

Under Armour buys Endomondo and MyFitnessPal for $560M, following HTC partnership

Under Armour buys Endomondo and MyFitnessPal for $560M, following HTC partnership

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Under Armour has announced it bought Endomondo and MyFitnessPal. These acquisitions are occuring just one month after Under Armour partnered with HTC to develop products that integrate directly with its UA Record platform. Endomondo is a 8-year-old social... >>

HTC smartwatch with Under Armour will arrive at MWC 2015

HTC smartwatch with Under Armour will arrive at MWC 2015

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HTC will unveil its first smartwatch in conjunction with Under Armour, at MWC in March 2015. Sources talking to Pocket-lint have confirmed that a smartwatch will be unveiled at Mobile World Congress, confirming a report from Bloomberg. After plans to... >>

HTC and Under Armour partner on integrated sports devices

HTC and Under Armour partner on integrated sports devices

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Under Armour today announced a new fitness app, UA Record, and HTC has announced it has formed a strategic partnership with Under Armour to develop products that integrate directly with the sports platform. It's been a busy day at CES 2015, with Under... >>

First run: Under Armour Speedform (2014) review

First run: Under Armour Speedform (2014) review

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The Under armour Speedform is a new running shoe that takes a very different approach to what Nike, Adidas, and others are doing. Its approach is to come at it from a garment perspective. That's fitting seeing as the company is famous for compression... >>

Under Armour looks to wearable tech as it prepares to buy MapMyFitness for $150 million

Under Armour looks to wearable tech as it prepares to buy MapMyFitness for $150 million

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Under Armour is the latest sports company to jump on the wearable kit bandwagon. With more sports bracelets and watches hitting the shelves than ever before and fitness apps filling mobiles, Under Armour is buying MapMyFitness for a healthy $150 million.... >>

Under Armour Speedform pictures and eyes-on: The running shoe designed like a bra

Under Armour Speedform pictures and eyes-on: The running shoe designed like a bra

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Under Armour is a sportswear brand commonly associated with clothing that fits snugly around your contours, for performance sake. Tight, elasticated, long sleeve roll-necks, sports vests, running apparel, that sort of thing. So when the American company... >>