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Nike's The Switch Euro 2016 short film is stealing the net, find out why here

Nike's The Switch Euro 2016 short film is stealing the net, find out why here

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Nike has released its Euro 2016 tie-in video and it is a work of brilliance; Spark Brilliance, in fact, As part of its Spark Brilliance campaign, The Switch stars Cristiano Ronaldo and several other footballers, including much of the England team, in... >>

Nike Free RN Motion Flyknit sport new tech to deliver a more natural run

Nike Free RN Motion Flyknit sport new tech to deliver a more natural run

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Nike has announced its new Nike Free running shoe range for 2016, ditching the Free 3, 4 and 5 models for a more universal approach that should appeal to a wider audience of runners. While the range now looks to offer separate features for different... >>

Nike is teasing new trainers that self-lace like those Back to the Future kicks

Nike is teasing new trainers that self-lace like those Back to the Future kicks

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Nike plans to sell real-life, self-lacing trainers, according to both teaser a video and a blog post it just published. Although the upcoming shoes don't look like the famous pair worn by Marty McFly in the 1989 film Back to The Future II, they do function... >>

Beware, there are fake BTTF Nike Air Max trainers with power laces already

Beware, there are fake BTTF Nike Air Max trainers with power laces already

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Great Scott! It might have taken Nike 26 years to perfect the power lace technology shown in Back to the Future II in order to release working self-tying Nike Air Max boots, but it's taken a mere fraction of that time for fakers to replicate the system.... >>

They're finally here: Nike to release Marty McFly's self-lacing trainers next spring

They're finally here: Nike to release Marty McFly's self-lacing trainers next spring

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Through a series of tweets, actor Michael J. Fox has revealed that shoemaker Nike will finally release a pair of powered, self-lacing trainers inspired by the exact ones worn by his character in Back to The Future II. In the 1989 film, Marty McFly, played... >>

Own a Nike+ Fuelband? Here’s how to get money for it from Nike

Own a Nike+ Fuelband? Here’s how to get money for it from Nike

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Nike and Apple have been in court for a while over the Nike+ Fuelband and now have agreed to terms that can make you money. The two-year class action lawsuit was over the accuracy of the Fuelband. While Apple and Nike still haven't admitted fault they... >>

Nike Free 4.0 Flyknit: Stimulating, lightweight, but tough on your calves

Nike Free 4.0 Flyknit: Stimulating, lightweight, but tough on your calves

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Barefoot running has seemingly come and gone. But if you look closely, brands are still supporting the idea of running as close to barefoot as possible, but without all the hype. Nike's approach is to offer three different running shoes as part of its... >>

Nike combines a treadmill with a Kinect 2 sensor to create a dramatic effect

Nike combines a treadmill with a Kinect 2 sensor to create a dramatic effect

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Nike has created a new installation for its Nike Town store in Oxford Street, London that uses a treadmill and a Microsoft Kinect 2 sensor to show how we can all "Be a force of nature". The project, created by London creative agency Field, has taken a... >>

Nike+ Running App now plays nice with sports watches including Garmin

Nike+ Running App now plays nice with sports watches including Garmin

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Nike has announced that its Nike+ Running App will work with more devices to make tracking workouts, in one place, much easier. The Nike+ Running App will work with various brands of hardware including Garmin, TomTom, Wahoo Fitness and Netpulse. The idea... >>

Wear a Nike FuelBand? Nike says take it off

Wear a Nike FuelBand? Nike says take it off

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Nike has released an update to its Nike FuelBand app for the iPhone that means you can ditch your Nike FuelBand altogether. The latest update to the iPhone version of the FuelBand app shifts away from needing the band to collect data to using the iPhone's... >>

Nike MAG Power Laces from Back to the Future Part II are coming this year

Nike MAG Power Laces from Back to the Future Part II are coming this year

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It's finally official, 2015 will be the year we get Nike MAG Power Laces, the same year they appear in Back to the Future Part II. Before you say Nike has already released these kicks in a limited run of 1500 shoes back in 2011 – these are different.... >>

Nike and Apple working together on future wearable projects, even after death of the FuelBand

Nike and Apple working together on future wearable projects, even after death of the FuelBand

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Nike CEO Mark Parker has revealed that even though the sports wear brand discontinued its FuelBand fitness tracker earlier in the year, it is still working on ideas for wearable technology products in the future. And they could involve the help of Apple.... >>

Xiaomi MiBand is more than £80 cheaper than Nike’s FuelBand, but…

Xiaomi MiBand is more than £80 cheaper than Nike’s FuelBand, but…

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Chinese smartphone manufacturer Xiaomi, otherwise known as China's Apple, has launched a very affordable wristband alongside its Mi4 smartphone. Unfortunately, both devices are limited to China. Called the MiBand, Xiaomi's new wristband only costs £7.50.... >>

Adidas miCoach Fit Smart vs Nike+ SportWatch GPS: What's the difference?

Adidas miCoach Fit Smart vs Nike+ SportWatch GPS: What's the difference?

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When details of the Adidas miCoach Fit Smart first leaked, it was thought to be a rival to Nike's FuelBand SE. However, that has turned out not to be the case. Adidas has now officially announced the device - which will be available in the UK and US from... >>

Tech that makes the 2014 FIFA World Cup the most advanced ever, including an exoskeleton

Tech that makes the 2014 FIFA World Cup the most advanced ever, including an exoskeleton

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The 2014 FIFA World Cup is here and with it comes some of the most finely tuned athletes in the world. But there's more than just human physical achievement, this World Cup is full of gadgetry that makes it the most advanced tournament ever held. From... >>

First run: Nike Free 5.0 review

First run: Nike Free 5.0 review

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Nike's Free running shoe range has been around for some time now offering runners a more flexible, less padded experience to the company's Lunar Glide series. For 2014 the shoe range has broken out into three models, as well as been given a major makeover... >>

Nike CEO adds confusion to FuelBand future, stumbles over Apple question

Nike CEO adds confusion to FuelBand future, stumbles over Apple question

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Confusion continues to surround Nike's stance of the future of its Nike FuelBand fitness gadget following the appearance of the company's CEO on CNBC. According to Mark Parker, the chief executive of Nike, the company is committed to the wearable sector,... >>

We've seen the future of public displays and holograms, and they like to be touched

We've seen the future of public displays and holograms, and they like to be touched

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From 3D holograms to touchscreens that can be measured in metres, we've touched the future of public displays. Literally. At the Flux Innovation Lounge in east London, organised by Engage Productions, some of the world's most advanced displays were shown... >>

Nike's love affair with Apple about to end, hiring Android SDK developers

Nike's love affair with Apple about to end, hiring Android SDK developers

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Nike and Apple have only had eyes for each other for years. But it looks like that's about to change as Nike has begun advertising for Android SDK developers. Until now Nike has used iOS as the only mobile platform compatible with its kit like the FuelBand... >>