Bobby Kotick (1 articles)

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  • Activision boss promises plug-and-play Guitar Hero

    Activision boss promises plug-and-play Guitar Hero

    Amidst culture of "scepticism, pessimism, and fear" 15 September 2009 16:00 GMT

    At the Deutsche Bank Securities Technology Conference in San Francisco, Activision CEO Bobby Kotick has hinted at the direction that the company's Guitar Hero franchise might take in the future.

    He wants to lessen the dependence of the series...

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