Advertising

VIDEO: Sony Ericsson Xperia X10 gets glossy promo vid

We brought you news from the launch, a hands-on gallery and a serious look at the phone's features, but can offer a glimpse of how Sony Ericsson will be marketing the new Xperia X10 with this new video.

The glossy promo - beautiful people in glamourous locales...

VIDEO: Verizon stays on the offensive with new anti-iPhone ad

Despite a motion currently registered with the US courts that Verizon stop "misleading" US consumers about AT&T's coverage, Verizon has released another advert slamming its rival's 3G network.

Relegating the iPhone to the "island of misfit toys" thanks to the...

AT&T sues Verizon over "there's a map for that" ads

It seems Verizon's "there's a map for that" AT&T bashing campaign has not gone down well with the latter's legal department.

AT&T is suing Verizon and has filed a motion to get the adverts pulled as it considers them "misleading".

As those who've...

VIDEO: Motorola Droid gets big budget ad

In the States Motorola has revealed its latest advert for the coming soon Droid.

Moving away from the iPhone-bashing Droid Does pre-launch campaign, this new effort is a big budget affair seeing Droids in pods fired to the earth from Stealth bombers, before...

VIDEO: LG to launch Bluetooth-enabled televisions

LG is preparing to launch a new range of televisions in the UK under the "Seamless Entertainment" banner.

With the advertising campaign kicking off now, the range will be officially revealed at a launch event on 12 November.

As well as being super slim...

VIDEO: Flip does a T-Mo with flash mob dance on Bondi beach

Pocket camcorder brand Flip has emulated T-Mobile's popular Liverpool Street Station dance event with a similar effort in the decidedly more sunny setting of Australia's Bondi Beach.

Performed as part of a promotion for the launch of the Flip Mino HD video camera,...

VIDEO: BlackBerry Storm 2 ad promises "the perfect Storm"

It may have been all about the thunder before it became the Storm series, but that hasn't stopped RIM looking to the lightening for its new Storm 2 advertising campaign.

Focusing on the addition of Wi-Fi, the more responsive screen and hundreds of apps, the advert...

VIDEO: Apple fanboy hits back with "iDon't care" clip

An Apple fanboy has hit back at Verizon's Droid Does teaser campaign, created to promote the soon to be officially revealed Motorola Droid handset by bashing the iPhone, with a home-made 'iDon't care" response.

The video, that's currently racked up over 100,000...

VIDEO: Spotify launches first TV advert

Spotify, the streaming music service which has captured plenty of users in the year it's been around, has launched its first "reklam", or TV advert, albeit in Swedish. You can see it above. 

Many have suggested that despite doing well with web users, Spotify is...

VIDEO: HTC rolls out new "YOU" advertising campaign

HTC has unveiled a new advertising campaign in the hope to push the phone brand into the big time.

Based on HTC's new "Quietly Brilliant" positioning, the global "YOU" campaign is being rolled out across 20 countries and features the tagline, "You don't need...

VIDEO: Vodafone plays the 1812 Overture on phones

We'd heard things can get pretty quiet over in New Zealand, so that's perhaps why such a time-consuming and painstakingly exact project has emerged from the isle.

A recent advert for Vodafone New Zealand sees a thousand mobile phones used to recreate a section...

VIDEO: Sony Ericsson's Jalou by Dolce & Gabbana launches

The Sony Ericsson Jalou by Dolce & Gabbana is about as fashion as any handset aimed at the female market gets.

The new device is small, touts just enough tech spec to not make it a joke, has a mirror function and 24 carat gold plating.

To give you an idea...

VIDEO: Rejected Windows Marketplace apps revealed

Microsoft is promoting its Windows Marketplace for Mobile app store with a comedic clip revealing apps that didn't make it through the vetting process.

Highlights include a virtual sundial, the familiar-looking game pung, the enabler and moustaches of the world.

VIDEO: Windows 7 launches with new ad

"Nearly a billion people use Windows. Their ideas added up to Windows 7", says Microsoft of the above advert, as Windows 7 sees its official general release.

While some UK consumers have received their copy of the new OS in the last couple of days due to early...

VIDEO: Google explains "Going Google"

Google has released a preview of its next phase of the "Going Google" campaign that will launch across six new countries.

The campaign, to get businesses to switch over to Google's corporate solutions, has seen bill-board ads across the States.

As...

VIDEO: Verizon teases with "Droid does" anti-iPhone ad

Motorola's leaked Droid, a new Android-based handset, is getting very close to launch as Verizon - the mobile phone operator in the States that will offer the device - has begun a teaser campaign.

"All the things your phone doesn't do, Droid Does", states...

Tories to advertise on Spotify

In order to reach out to the "tech savvy", it's been revealed the Conservatives will campaign via Spotify, the popular music streaming service.

PC Pro reports that the 40-second ads will feature the voice of the Tory party chairman, Eric Pickles, apparently...

VIDEO: BlackBerry Storm 2 gets official promo

After months of rumours, leaked pics and reviews before it even got official, RIM has finally announced the Storm 2, the successor to its first touchscreen phone.

As well as an improved SurePress screen, and BlackBerry OS 5, the 2 benefits from the addition of...

VIDEO: Sony loudspeakers entire Icelandic town for Soundville spot

Sony has often pushed the boat out for its advertising campaigns and its new Soundville short film is no exception.

Directed by Juan Cabral, the chap behind the colourful Bravia "Balls" ad, this documents 3 days in the life of the Icelandic town of Seydisfjordur,...

VIDEO: New DJ Hero ad revealed

Getting excited about the forthcoming release of DJ Hero? Well hit play on the vid-box above to see a new promo for the music-themed game.

As most of you will know, DJ Hero is a turntable-based take on the current crop of popular music games.

DJ Hero promises...

VIDEO: Microsoft pushes Windows Phone in new ad

A new advert from Microsoft for its mobile platform sees the software giant pushing the "Windows Phone" branding that's gone live with the release of the 6.5 OS. 

Promoting the HTC Pure - this version of the ad is for AT&T in the States - some commentators argue...

VIDEO: Coke using Facebook to find your evil twin

Coke is launching a "worldwide social networking experiment", otherwise known as a publicity stunt, to help people find their doppelgangers.

With the laughably tenuous link that "if Coke Zero has Coke's taste, isn't it possible someone out there has your face?",...

VIDEO: Yahoo's Y!ou goes live

Yahoo's new Y!ou branding has gone live and brings with it a new TV campaign from the online company. One of those global village type efforts that Microsoft went through a phase of producing, showing how big and diverse the world is, but how you - yes y!ou - can personalise...

Free All Music to offer ad-supported free MP3s

Free All Music is a company, based in Atlanta, which still reckons ad-supported MP3 downloads is a viable business model. The company thinks it can do better than Spiralfrog and its similar proposition, which disappeared last year, by making users pick their own adverts.

VIDEO: doubleTwist parodies Apple's 1984 ad

doubleTwist, DVD Jon's media-syncing software company, is generating lots of publicity for a new version of its "media platform" product with a cheeky video that uses Apple's famous 1984 advert against it.

In the clip - shown above - drones wearing white iPod...